Delhi Liquor Price

In the wake of recent controversy about Delhi Liquor Price, the government has ordered retail vendors to stop giving discounts, rebates, or concessions on the drinks.

The government cited a petition by retail vendors, who claimed that such incentives promote excessive drinking in the city. The petition was a victory for the alcohol retailers, as the government is now regulating the market more carefully.

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Here’s a look at the new excise policy and what it means for Delhi’s liquor retailers.

Discounts on Delhi Liquor Price

In February, the government of Delhi stopped the discounts on liquor prices.

It cited several reasons including the annoyance of the local population and law and order problems. But, the government later reversed its decision and now the discounts on liquor are again permitted.

The government hopes that the reduction in prices will increase consumer choice.

Yet, the government also says it reserves the right to withdraw any discounts at any time. In the meantime, the government will continue to check the situation.

Liquor Price in Delhi
Liquor Price in Delhi

In February, the government of Delhi banned discounts, rebates, and concessions on liquor.

This decision was taken due to the fact that large crowds outside liquor shops exacerbate the COVID-19 situation, cause law and order problems, and inconvenience the local population. Discounts on liquor prices in Delhi will be discontinued in February 2022.

In the meantime, the Excise Commissioner may also order that some retailers give a flat 25% discount on all liquor.

Concessions on Liquor Price in Delhi

As the municipal elections in Delhi were due in April, the new excise policy in the national capital has sparked controversy. Earlier, there was no provision for concessions in the liquor Price in Delhi.

Yet, the new policy has allowed concessions and lower prices on certain brands of liquor.

This policy, which came into effect on November 17 of this year, has led to a rise in the number of liquor stores in Delhi.

The excise ministry, which regulates the sale of alcohol, has stated that it intends to allow discounts. Yet, the government has the right to amend or update the policy at any point.

As the elections are coming up in Delhi, the government may have decided to change the policy.

For example, there have been complaints about the crowded conditions in residential areas, which resulted in a rush amongst liquor buyers.

Delhi Liquor Price

Minimum price on Delhi Liquor

The smallest liquor price in Delhi has come down to Rs. 1,890 for a 700-milliliter bottle of Chivas Regal. ALSO, a few places in the national capital are offering a discount of Rs. 150 per bottle when purchased in a case of three.

Moreover, JSN Infratech LLP’s Whiskey Theka is selling Jack Daniels at Rs. 1,885. The price of Glenlivet will be around Rs. 5,115.

Earlier, the liquor trader in Delhi operated a huge store in Mayur Vihar.

But he had lost a large part of his business to his competitors in Gurugram.

But now that the government has imposed the least liquor price, vendors are offering discounts ranging from 30 to 40% off the marked price of branded liquors.

After the implementation of the excise policy, most vendors in Delhi have brought down their prices from their competitors in neighboring cities.

Delhi’s New Excise Policy on Liquor

The new excise policy in Delhi has made the liquor price lower than before.

The excise department has ordered the lowest wholesale and ex-distillery prices in the country. But this policy has been hit by many controversies and corruption charges.

Despite this, Delhi’s liquor prices have remained stable in the past year.

The excise department has also deferred any coercive action against the retail licensees.

A new excise policy in Delhi has caused confusion among consumers as well as the business community. The new excise policy mandates the smallest retail price for liquor, but the government still allows retailers to set their own prices.

In the new policy, many vendors started offering attractive offers to lure customers. Some even had a buy one, get one free scheme on bottles.

As a result, long queues had formed outside liquor vends.

Moreover, the government has also ordered the liquor shops not to advertise deep discounts.

How to Check Delhi Liquor Price

The first step in checking Delhi liquor prices is to know their authenticity.

The Delhi government offers a convenient online service to do that.

Users can visit the excise department’s website to check if a particular bottle of liquor has been sold within a month. The website also includes a serial number or barcode to verify whether it is genuine or not.

Delhi Liquor Price

There’s also a dedicated Android app to make your life easier when checking liquor prices.

By scanning the barcode or serial number, you can ensure the authenticity of your buy.

Maximum retail price

The Delhi government had announced its intention to lower the drinking age to 21 from the existing twenty-five, to encourage consumption.

The government also decided to shorten the number of days when people can drink alcohol to three from four. Yet, the government reversed this decision due to the municipal corporation elections slated to be held in February.

Both the BJP and Congress have targeted the new liquor policy for the poll campaign.

This has triggered discounts and promotions in the liquor industry.

The new liquor policy aims to revolutionize the shopping experience of the consumer.

It will replace the current liquor vends with news outlets that will be air-conditioned, well-lit, and of course, licensed. The MRPs will also be fixed for other types of liquor such as thirty-four brands of rum, eleven brands of gin, five brands of brandy, and ten brands of mixed alcoholic beverages.

The government estimates that the MRP of these liquors will rise by eight to nine percent as compared to the existing rates.

Limits on Delhi Liquor Price

The ruling Aam Aadmi Party has proposed a new excise policy in Delhi which will allow liquor retailers to offer a discount of up to 25 percent for beer and other alcoholic beverages.

But this policy is not going to make any difference for domestic breweries as they are still required to meet the same least retail price.

And the government will not allow any liquor retailers to sell beer and mixed alcoholic drinks below eight percent alcohol.

This decision is likely to have a negative effect on consumers. In recent years, the Government of Delhi has implemented several measures to curb high prices and promote competition. These include limiting the price of liquor and making it more affordable for consumers.

The government has already introduced a number of changes to the excise policy, including the removal of the exemption limit for local businesses.

But this new policy may not be implemented until the Lieutenant Governor’s approval is received.

New Rules for Liquor in Delhi

The Excise department has proposed opening special liquor vends where consumers can choose from one brand of liquor or beer. According to reports, prices will increase as the policy is implemented.

But the Opposition has accused the department of irregularities.

Read on to find out the latest developments on the issue. Here are some facts about the proposed policy. It will be interesting to see how it will affect Delhi’s liquor market.

Special Bars for only Wine and Beer

The proposed new liquor laws allow the sale of wine and beer only in bars.

Special zones have been designated for the consumption of alcoholic beverages on the premises. The zone must be closed by 1:30 a.m. on the Monday following the Sunday that the sale begins.

Special alcohol license requirements will also prohibit the sale of post-dated checks.

A special liquor license may also be limited to the establishment of one bar in a neighborhood.

The new Delhi excise policy will allow bars to stay open until 3 a.m. while exempting licensees who provide round-the-clock alcohol services.

Special liquor vends will permit to sell at retail, but must only stock 50 brands of imported wine and beer. Such bars will screen to protect their customers and employees.

They will also be allowed to serve Indian liquor.

Prices under New Policy

The government of Delhi has recently made its new excise policy for the liquor public.

It aims to increase city revenues by cracking down on the liquor mafia. But, the new policy does not allow liquor stores to offer discounts to customers.

The government has set MRP for various brands of liquor and said that retailers can charge any price within the MRP. But, they cannot charge more than this price. The excise commissioner will set the MRP, taking into account inputs from the liquor licensees.

In the meantime, the liquor vendors will give a chance to voice their views.

Eventually, the government will make the final decision on the prices of liquor.

The policy will also make the number of dry days in the Capital lower. The new rules will also need restaurants to extend their operating hours.

But, it also includes an amendment allowing state-owned liquor stores to sell the country and foreign liquor. These changes will likely result in prices going up but will reduce shortages. But, the new policy does have some upsides.

For starters, it will enable more shops to open.

The opposition accuses Delhi Liquor Price

The Delhi government accused former Lieutenant Governor Anil Baijal of changing his stance on the issue of opening liquor stores in unauthorized zones. But, the excise department has now reversed its decision after a CBI probe.

This has cost the Delhi government thousands of crores.

The BJP alleges that the Aam Aadmi Party needs a sacrificial lamb to deflect attention from the inconsistencies in the excise policy.

The liquor shops were not allowed to open in unauthorized areas.

The Delhi Development Authority and Municipal Corporation of Delhi had to grant permission for liquor vending before approving it. But, the DDA and the excise department reversed their stand only two days before the opening date.

The BJP’s deputy chief minister claimed the government had lost thousands of cores.

The Delhi government also called on the CBI to investigate the matter.


The new excise policy was introduced on November 17 of last year. Retail licenses were awarded to private companies for 849 vends and divided into 32 zones. But the BJP has accused Sisodia of extending favors to liquor licensees by offering them financial incentives.

Yet, the BJP said that the excise policy did not apply to its authorized colonies.

As a result, prices for liquor are set to rise.

Moreover, the policy doesn’t permit home delivery of liquor. But this doesn’t mean consumers will face a problem. Also read about Sharmik Card Registration 2022

So, I hope you got enough information on Delhi Liquor prices.

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